brands
Our Brands
At Elmeira, we carry a carefully selected portfolio of fragrance houses — from beloved Arabic institutions to internationally recognised names. Each brand earns its place in our collection through quality, heritage, and the ability to deliver a genuine olfactory experience.
Lattafa Perfumes
One of the UAE’s most celebrated fragrance houses, Lattafa has built a global following through its mastery of oriental and Arabic perfumery. Known for rich oud compositions, warm ambers, and accessible luxury, Lattafa offers exceptional quality at every price point. Their fragrances are a staple of the Gulf fragrance wardrobe.
Rasasi
Founded in Dubai in 1979, Rasasi is one of the region’s most established perfume houses with over four decades of craftsmanship. Their collection spans traditional Arabic attars, contemporary EDPs, and everything in between. Rasasi is synonymous with longevity, depth, and authentic Gulf fragrance culture.
Ahmed Al Maghribi
Rooted in Moroccan and Arabian fragrance traditions, Ahmed Al Maghribi creates compositions that bridge North African heritage with Gulf sensibility. Their fragrances are known for their complexity, warmth, and distinctive character — a favourite among those who seek something beyond the mainstream.
Armaf
Armaf has earned a devoted international following by delivering designer-quality fragrances at accessible prices. Their range covers fresh aquatics, bold orientals, and sophisticated florals — making them a go-to for buyers who want versatility and performance without compromise.
Afnan Perfumes
Afnan is a modern Arabic fragrance house that blends Eastern tradition with contemporary Western perfumery. Their collections are thoughtfully composed, often drawing on classic Arabic ingredients — oud, rose, musk — and presenting them in a refined, modern format. Afnan is ideal for those new to Arabic perfumery as well as seasoned collectors.
French Avenue
French Avenue brings a European sensibility to the Arabic fragrance market, offering compositions inspired by French perfumery traditions. Clean, elegant, and wearable, their fragrances are well-suited to everyday wear and professional settings — a refined counterpoint to heavier oriental styles.
And More
Our collection continues to grow as we discover and vet new houses worthy of the Elmeira standard. Browse our full catalogue to explore the complete range, and reach out if you are looking for a specific brand or fragrance — we are always happy to help.













